Fiat’s in-car system built to assist motorists with fuel economy, thereby reducing CO2 emissions, is about to make a big splash in the van world, and ultimately for Fiat’s van lease market. The new system operates like satelite navigation system, assisting the owner in how to become a more efficient road user.

The new eco:Drive system has proved popular for Fiat, attracting positive interest from approximately 34,000 motorists, who were able to provide information for over four million journeys. The data has been collated in a computer and analysed over a long period of time – with the results stored on a website. The new system can manage mileage and fuel consumption retrospectively, and consequently, can offer suggestions for drivers to improve their sustainable driving behaviour.

This new feature is designed to be compatible with all Fiat commercial vehicles which use the Blue&Me platform, including the Grande Punto and Doblo Cargo vans.

Fiat introduced the eco:Drive system in 2008 to help motorists to understand the environmental consequences of poor driving habits and CO2 emission that they were causing. With the information that they were able to gather, their intention was to help their customers to change their bad driving habits. Fiat have claimed resounding success with this system, and estimate an approximate CO2 saving of 2,600 tonnes since its introduction to the market.

Andrew Humberstone, managing director of Fiat Group Automobiles UK and Ireland, said: “Individual drivers making small savings can have a positive effect in reducing the overall fleet carbon footprint and generate significant costs savings across the business, and eco:Drive can help with this goal.”

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